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Vitamins and minerals are essential components in the body that must be consumed through the diet. Getting an adequate supply of vitamins and minerals is vital for all individuals, but with today's busy lifestyles, it's not always achievable. Cover your nutritional gaps with our specialist ranges of Vitamins for Men and Vitamins for Women.
When taking part in regular physical activity - whether that be bodybuilding, running, walking or cycling, the body's demand for vitamins and minerals is increased. To promote overall health our premium range of vitamins & minerals have all been designed to supplement your daily diet and promote overall health and wellbeing.
Vitamin B is an essential micronutrient in the diet. There are 8 different vitamin B complexes, which when consumed as part of a balanced lifestyle, can contribute to a normal energy yielding metabolism, the normal metabolism of iron, the reduction of tiredness and fatigue and the functioning of the immune and nervous system.
Vitamin C can be obtained in the diet through fruits and vegetables, however, dietary supplements are often advised. Consuming vitamin C as part of balanced diet can contribute to the normal functioning of the immune system during and after intense exercise, as well as collagen formation and normal functioning of the cartilage, bones and teeth.
Vitamin D - D3 in particular - can be obtained through direct sunlight, although there are few dietary sources available. During the winter months and for those who spend a lot of time indoors, a vitamin D supplement is often advised. Vitamin D can contribute to normal absorption and the utilization of calcium, normal blood calcium levels, the maintenance of bones and teeth, functioning of the immune system and the maintenance of muscle functioning.
Vitamin E can be consumed in dietary supplements and can contribute to the protection of cells from oxidative stress.
Zinc and magnesium, which can be combined in to form a supplement called ZMA, are minerals that should be consumed as part of a balanced diet. Zinc can contribute to DNA synthesis, carbohydrate metabolism, cognitive function, the metabolism of fatty acids, the metabolism of protein and the metabolism of vitamin A, whilst also contributing to the maintenance of bones.
Magnesium in the diet can reduce tiredness and fatigue, contribute to electrolyte balance, contribute to normal energy yielding metabolism and protein synthesis, and the maintenance of bones, teeth and muscle.
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